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About M2

We unleash the potential of your data!

M2 is a pioneer in the NextGen Business Intelligence sector and stands out as one of the first and most experienced Tableau consulting partners in Germany. We help companies use their data to accelerate relevant business decisions and create creative solutions with the latest technology.

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Our history

Since our founding in 2009, we have specialized in NextGen Business Intelligence, Data Analytics and Cloud Engineering. We empower our customers to unlock the full potential of their data through advanced analytics, customized cloud solutions and AI integration. 

As the first German partner of Tableau, as well as a long-standing partner of Amazon Web Services, Open Telekom Cloud, Snowflake, Exasol, Alteryx and ThoughtSpot, our focus is on providing secure, scalable and high-performance data and analytics platforms. Our expertise spans the entire data value chain, from developing data architectures and automating data pipelines to AI-driven insights. Whether for DAY corporations, SMEs, public sector organizations or start-ups, we help companies future-proof their data strategies by continuously adding value in an ever-evolving data landscape.

How we see ourselves

The M2 team has dedicated itself to a central task: the data potential of our customers, its analysis and visualization. With their know-how and commitment, over 40 employees make a substantial contribution to the success of our customers' businesses. Specialization from the outset enables us to offer an integrated range of services in two central areas of expertise:

  • Classic consulting on strategy & operations, finance & controlling, IT & process and quality management
  • Focus on the benefits of the next generation of BI platforms

Our value proposition

Thanks to our experience in a wide range of business areas, you can count on us to always keep an eye on the entire data value chain as well as the specifics of your business model. In collaborative teamwork, we offer you comprehensive end-to-end support in the design, implementation and seamless operation of analytical solutions. Our expertise in the areas of project management, IT technology consulting and quality management is confirmed by long-standing, successful customer partnerships.

 

Data Value Chain

Your data has an important story to tell - we help give it a voice. In a world that is constantly changing in terms of data, we have the right tools and methods to continuously create added value and be successful for our customers.

Grafic describing the data value chain, the responsible partners at each node of the chain, its target group and at which point of the chain M2 solutions are involved.

Three foundational pillars are essential for any data-driven initiative:

  • the fast, interactive, and visually compelling presentation of data,

  • the efficient provision of data on a next-generation Data Analytics platform, and

  • natural language and AI-driven interaction for intuitive, search-driven insights. 

Today’s data landscape demands more than traditional dashboards. At M2, we enable intuitive, natural language and search-driven interactions powered by Generative AI, making complex analytics accessible to everyone, from data scientists to business users. With tools like Tableau and ThoughtSpot, users can query data in everyday language, simplifying insight discovery and decision-making.

We partner with platforms like Snowflake and Exasol to build high-performance data hubs that ensure fast, secure, and scalable data storage and retrieval. Our data engineering services focus on creating robust, automated pipelines that seamlessly integrate data from diverse sources, ensuring it is always accurate and ready for analysis.

We prioritize data quality, security, and governance to provide a strong foundation for your business intelligence initiatives.

Incorporating AI and machine learning, we unlock deeper insights, predict trends, and automate decision-making processes. Using tools like Alteryx, we help optimize your data workflows and enhance analytical capabilities. Our cloud and infrastructure experts design secure, scalable BI architectures, focusing on automation and performance optimization for smooth operations in both cloud and hybrid environments.

Leveraging leading cloud technologies, including Amazon Web Services (AWS) and Open Telekom Cloud (OTC), we deliver tailored solutions that scale with your business. With our M2 Solutions, like the Form Builder for write-back solutions for Tableau dashboards, we also provide custom software development, offering embedded analytics, automated reporting, and AI-driven automation to streamline processes and improve decision-making.